Urban Beauty Store Brand
Fresh brand design for a new concept store and communications
A new beauty store
Our team was engaged to create a beauty brand design for a boutique department store. The company was extending their beauty hall offering into a Victorian townhouse next door to their current site.
The new Urban Beauty brand concept needed to reflect the current business branding whilst connecting with the younger brands housed in the townhouse extension.
- Branding
- Colour ways
- Brand guideline playbook
- Graphic assets
beauty brand design
The branding is designed so it can be employed across a wide range of backgrounds and usages. Our team created a flexible colour scheme to offer versatility while ensuring the branding always stands out.
- Shop store front
- Point of sale
- Merchandise
- Print advertising
- Digital marketing
- Leaflets
- Posters
"Whether it’s a high-profile campaign or an ad hoc last-minute project, the team are always enthusiastic and deliver to a high standard."
Jodie, marketing manager
